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  • Talk to us
    • INTELLINODE

    Maximize ROI With
    AI-Powered Journeys

    Create seamless customer experiences leveraging
    AI prescribed journey paths.

    Talk to Us
    intellinode-CleverTap
    Trusted by 10000+ Global Brands
    Swiggy Dream11 Blinkit SonyLIV Lenskart Kotak Mahindra Bank_ Dominos Pharmeasy
    Using CleverTap's solution, Betterhalf boosts their push notification render rate to 85%

    Growth and marketing teams are increasingly on the hook for generating ROI from campaigns sent to millions of users with varied behavioral and psychographic patterns across various engagement channels. This requires marketers to be able to make quick, unbiased choices with clarity from the numerous options available to them.

    Using IntelliNODE, we uplifted our marketing campaigns by easily experimenting with multiple possibilities and quickly converging on the optimum one. I would rate it a 10 for its ease of use and numerous possible use cases. It opens up a new era of continuous experimentation for us, and we look forward to using IntelliNODE going forward.”

    Peter Takacs, Digital Product Manager | Fusion RT
    Need for ContinuousExperimentation

    Need for Continuous
    Experimentation

    Need for Continuous Experimentation

    Growth and marketing teams are increasingly on the hook for generating ROI from campaigns sent to millions of users with varied behavioral and psychographic patterns across various engagement channels. This requires marketers to be able to make quick, unbiased choices with clarity from the numerous options available to them.

    Building customer journeys is no longer a one-off assignment, and manual experimentation is not scalable. Add to this the need for real-time optimization, and it gets even more complex.

    IntelliNODE

    IntelliNODE

    IntelliNODE

    With IntelliNODE, it’s easy to get it right from the start. Built using time-proven AI algorithms, IntelliNODE identifies the most effective content and the best channel, time, and frequency to curate the most impactful way of engagement — and it lets you do all this at scale.

    The journey path with the highest probability of conversion is the winning path, which is statistically uncovered by IntelliNODE without any manual intervention, thus ensuring the best utilization of marketing efforts.


    Boost business growth with the power of IntelliNODE

    IntelliNODE in Action

    Frequently Asked
    Questions

    1. When should I use IntelliNODE?
    While planning to engage your customers, you will inevitably encounter the following questions:
    • Which is the best channel to use for engagement?
    • What is the optimal time to send an engagement?
    • How frequently should I send engagements?
    • What is the most effective order for sending engagements?
    • What type of content should I send?
    To find answers to these questions, you would normally need to conduct experiments. This is where IntelliNODE excels, as it allows you to create multiple paths and assess the performance of your experiments in a single journey based on different IntelliNODE conversion goals. Without IntelliNODE, you would have to create numerous journeys and then evaluate each one individually, which is both tedious and time-consuming.
    2. Can I create advanced Journey paths using IntelliNODE?
    Absolutely! IntelliNODE allows you to create intricate journey paths by stacking nodes both vertically and horizontally. Imagine it as a tree diagram where you can have child IntelliNODEs within the split paths of a parent IntelliNODE. This flexibility enables you to conduct complex experiments and explore various possibilities.
    3. Will we get stats of the performing journey paths?
    Not only will you receive statistics for the performing journey paths, but you will also obtain data on the non-performing paths. This comprehensive information will allow you to validate the decisions taken by the system giving you a holistic understanding of your journeys’ performance.
    4. Can I control which user will go to which path?
    When using IntelliNODE for a controlled experiment, it is crucial to ensure unbiased results. Therefore, once users enter the journey, we randomly assign them to different paths. This random allocation helps maintain fairness and allows for accurate evaluation of the experiment’s outcomes.
    5. What algorithm do you use to determine the optimal path?
    We utilize the Multi-Armed Bandit algorithm to determine the optimal path. To learn more about this algorithm, you can find additional information here.

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